Arterra Residential in Santa Barbara, CA contacted me for a magazine design. They wanted a magazine “Live Samarkand” separate from their own brand. Samarkand is a neighborhood in Santa Barbara and this magazine is meant to appeal to the people living there. With information about the current housing trends and market, and other useful facts about the community and what’s going on in the surrounding neighborhoods.
Behind the design
This design reflects the elegant and classic feel of Samarkand itself. Santa Barbara is known for its white houses with terra-cotta roofs, which is why the colors white and red have been used. An elegant visual design aesthetic is achieved by the use of big photography and clean layouts.